Comparison · 2026
Land Owl vs Land id: Which Land Intelligence Tool Fits You? (2026)
Land Owl is a parcel intelligence platform for land investors, developers, and researchers — 160M+ U.S. parcels with county-verified ownership, zoning, and infrastructure data on one map.
Land id (formerly MapRight) is a map-creation and real-estate communication platform — branded, shareable property maps for agents, brokers, and landowners. Below is an honest, fact-checked comparison: every Land id claim on this page was verified against their public pages as of June 2026.
What's the difference between Land Owl and Land id?
Land id is a map-making and communication tool: it helps you present land beautifully — branded maps, property tours, listing embeds. Land Owl is a parcel-research tool: it helps you find and evaluate land before there's anything to present.
Land id (rebranded from MapRight in 2023) searches one property at a time via its AI Smart Search. Land Owl is built around multi-parcel filtering — querying 160M+ parcels by 30+ attributes like acreage, owner, value, and zoning.
Land id has no dedicated zoning layer as of June 2026, while zoning intelligence is one of Land Owl's core layers. Land id counters with map-creation features Land Owl doesn't have, like deed plotting and 360° property tours.
Shared maps
Can you share a Land Owl map with someone who doesn't have an account?
Yes — publishing a saved map mints a public link that opens the real interactive map in any browser, with no sign-up and no download. It is the thing most people move to Land Owl for, so here is exactly what it does.
Both tools publish a map at a public link that opens without an account — this is home turf for Land id, and it has been since the MapRight days. The difference is what's underneath the link. Land id shares the presentation map you built to show a property; Land Owl shares the research map you were already working in, with the parcel records, zoning, flood, wetlands and soils still attached.
On a Land Owl share, the parcels you feature open with the county record behind them — land, financial, building, ownership and assessment fields, up to 48 of them. Every other parcel on the map shows its boundary, and the layers you chose not to include appear by name behind a padlock with an invitation to open a free account. A share is a working map for the person you sent it to, not a picture of one.
A Land Owl share is live by default: edit your saved map and the link updates without republishing, or freeze it to pin the version you sent. Publishing sits on Basic at $10/month billed annually, which keeps 5 live links (Standard keeps 100). On Land id, creating and sharing maps starts on Premium at $12/user/month billed annually, and public listing embeds start on Pro at $33.33/user/month.
- One link, and the person you send it to needs no account
- Publish a saved map and Land Owl mints a link at landowl.com/s/…. Email it, text it, paste it into a listing — whoever opens it gets the real interactive map in their browser. No sign-up, no download, no flattened PDF.
- It stays current without re-publishing
- A live share is rebuilt from your saved map every time someone opens it, so the notes, waypoints and boundaries you changed this morning are what your buyer sees this afternoon. When you would rather pin the version you sent, freeze it — the link keeps working and stops moving.
- A focus area, not the whole country
- Every Land Owl data layer — parcels, zoning, flood, wetlands, soils, contours — stops at the area you published, so the link is about the deal rather than a national map to wander off into. Outside it, satellite, roads and place names stay on so a viewer can still tell where they are. Basic reaches a mile around each site; Standard reaches 5.
- Featured parcels carry the detail
- Click the parcels the share is about and each one opens with the record behind it — land, financial, building, ownership and assessment fields, up to 48 of them where the county holds the data. Basic features 25 parcels per share, Standard 100. Every other parcel on the map shows its boundary only.
- The layers you leave off are the invitation
- Layers you include are live on the share and the viewer can toggle them on and off. Layers you leave off still show their name behind a padlock, with a prompt to open a free account — so the share does the introducing for you.
- It reads on a phone
- The share viewer is built phone-first, so a link opened from a text message on a job site lays out properly instead of asking someone to pinch and drag a desktop layout.
Publishing is a paid feature: Basic keeps 5 live share links and Standard keeps 100. Freezing or deleting a share frees its slot straight away.
Land Owl vs Land id: feature comparison
| Feature | Land Owl | Land id |
|---|---|---|
| Price (from) | $10/mo (billed annually) or $20 month-to-month | $7/user/mo (annual) or $15 month-to-month |
| Free to start | Free plan (no card) | 7 days |
| Parcel coverage | 160M+ parcels, all 50 states | 140M+ properties, all 50 states |
| Ownership data | Yes | Yes |
| Sales / transfer history | Yes | Comps reports (Pro tiers) |
| County assessment data | Yes | Not published |
| Zoning layers | Yes | No dedicated layer |
| Flood zones & wetlands | Yes | Yes |
| Soil data | Yes | Yes |
| Infrastructure layers (power, pipelines) | Yes | Yes |
| Parcel search filters | 30+ attributes | Single-lookup AI Smart Search |
| Saved parcels, tags & notes | Yes | Maps & photo waypoints |
| Shared map link (viewer needs no account) | Live link — 5 on Basic, 100 on Standard | Share links on Premium; embeds on Pro |
| Property reports | Parcel reports — PDF, DOCX & shareable link | Comps & soil reports (Pro tiers) |
| Data export | Parcel CSV; reports as PDF & DOCX | Mailing-list CSV |
| AI insights | Yes | Yes |
| Web app | Yes | Yes |
| Mobile app | iOS — on the App Store | Yes |
| API / bulk data | Team plans (contact sales) | Not published |
Land id facts verified from their public pages on June 11, 2026. "Not published" means we could not verify the item on their site. Spotted something out of date? Email support@landowl.com.
How much does each cost?
Land id starts at $7/user/month billed annually ($15 month-to-month), but that base tier is view-only — creating maps requires Premium ($12/mo annual), and comps reports, soil reports, embeds, and deed plotting require Pro at $33.33–$66.67/month annual.
Land Owl has a permanent free plan to start (no card required); Basic is $10/month billed annually ($20 month-to-month), Standard is $20/month billed annually ($40 month-to-month), and Premium is coming soon.
If you only need the full Land id feature set occasionally, the Pro pricing adds up fast; if you mostly need parcel research, Land Owl gives you the data layers at the entry price.
- Land id base plan: $7/user/mo billed annually, $15/mo billed monthly — parcel info, AI Smart Search, 40+ layers, mobile + desktop
- Land id Premium: $12/user/mo billed annually, $20/mo billed monthly — adds creation of 3 maps, share links, map tools, hi-res aerials
- Land id Pro – Three: $33.33/user/mo billed annually, $49.99/mo billed monthly — adds property tours, public embeds, comps & soil reports, deed plotting
- Land id Pro – Unlimited: $66.67/user/mo billed annually, $79.99/mo billed monthly
- Land id Enterprise (50+ people): Not published — contact sales
Which has better parcel data?
Land Owl covers 160M+ parcels across all 50 states with county-verified ownership, sales, and assessment data, plus direct county assessment links for primary-source verification. Land id advertises 140+ million properties across all 50 states and calls its boundary set the most comprehensive on the market, though it doesn't publish its parcel-data methodology or vendor.
Both platforms carry strong environmental and infrastructure layers — flood, wetlands, soils, transmission lines, pipelines. The clearest data gap is zoning: Land id has no dedicated zoning layer, while Land Owl ships zoning classifications and overlays nationwide.
Land Owl also exposes county assessment data per parcel; Land id does not advertise assessment records.
Land Owl vs Land id: which should you choose?
Land id is genuinely best-in-class at presenting land — branded, embeddable maps, 360° property tours, and deed plotting that listing agents and ranch marketers rely on, starting at a hard-to-argue-with $7/month.
But if your job is evaluating land before there's anything to present, Land Owl is built for exactly that: filtering 160M+ parcels at scale, checking zoning, flood, soils, and infrastructure, and exporting due-diligence reports. Zoning intelligence is one of Land Owl's core layers, and it's all included at $10/month with a permanent free plan to start — the research foundation that comes before the marketing map.
Land Owl vs Land id: FAQ
Is Land id the same as MapRight?
Yes. MapRight rebranded to Land id in April 2023 — same company, founded in 2014. The mobile apps still appear as "MapRight" in the app stores as of June 2026.
How much does Land id cost compared to Land Owl?
Land id runs $7–$66.67/user/month billed annually depending on tier; map creation needs Premium and reports/embeds need Pro. Land Owl Basic is $10/month billed annually ($20 month-to-month) and includes its full layer set. Land Owl has a permanent free plan to start; Land id offers a 7-day trial.
Does Land id have zoning data?
Land id does not advertise a dedicated zoning layer as of June 2026 — zoning isn't in its 40+ layer list. Land Owl includes zoning classifications and interactive overlays as a core feature.
Can Land id search many parcels at once?
No. Land id's AI Smart Search looks up one property at a time (address, APN, owner, coordinates); its closest bulk feature is a radius mailing-list export. Land Owl filters parcels in bulk by 30+ attributes.
Can you share a Land Owl map with someone who doesn't have an account?
Yes. Publishing a saved map mints a link at landowl.com/s/… that opens the real interactive map in any browser — no sign-up, no download. The link is live by default, so your edits reach it without republishing, and freezing it pins the version you sent. Publishing starts on Basic ($10/month billed annually), which keeps 5 live links; Standard keeps 100.
How is a Land Owl share different from a Land id share?
Land id shares a presentation map — branded, embeddable, built to show a property. A Land Owl share is the research map itself: featured parcels open with up to 48 county-record fields, the layers you included stay togglable for the viewer, and every data layer is bounded to the focus area you published. Land id starts sharing on Premium ($12/user/month annual) with embeds on Pro; Land Owl publishes on Basic ($10/month annual).
What is Land id better at than Land Owl?
Map presentation. Land id's deed plotting, survey and plat overlays, 360° panoramas, AI property tours, and listing embeds are purpose-built for marketing land — features Land Owl doesn't offer. Land id's mobile apps have been live for years; Land Owl's iOS app is on the App Store, with no Android build yet.
See your market in Land Owl
160M+ county-verified parcels, zoning, and infrastructure layers — free to start, with paid plans from $10/mo.